

ERP and CRM are among the most commonly recognized acronyms in business software — and the least understood. These platforms are database repositories designed to provide an organization with better controls and assist in planning for growth. But both platforms focus on different aspects of the business, meaning neither can provide all the information desired.… Continue reading ERP or CRM: How To Choose The Right Solution
The COVID 19 pandemic is (hopefully) a once-in-a-century economic disruption of global dimensions that continues to challenge many small businesses today. One of the pandemic business survival buzzwords that found its way into the press, business seminars, and social media is “pivot.” Pivot is not a new concept, but it is usually associated with startups… Continue reading When NOT To Pivot Your Business
The travel industry in general and airlines specifically took a massive hit during the COVID-19 pandemic. With major cities in lockdown and strict restrictions on hotels and restaurants, “business travel” was accomplished virtually on smartphones or laptops. Now that vaccines have allowed a loosening of restrictions, traditional business travel is once again an option. Among… Continue reading Booking Business Travel Again? Know Your Deductions
The National Bureau of Economic Research (NBER) reported that the number of active business owners fell by 3.3 million—or 22 percent—from February to April 2020. COVID has been a once-in-a-lifetime economic disturbance that has impacted all businesses to one degree or another and throttled some companies altogether. When public policy tells the population, except for… Continue reading How COVID has Affected Change: Post-COVID Innovation
For small business owners, there’s hope! This COVID-19 pandemic is leaving a trail of distress, and turmoil affecting the American population and disrupting the global business environment in unprecedented ways. However, if you are a small business owner there is some good news. History shows that after every extreme economic downturn, new opportunities arise. The… Continue reading Business Ideas 2021: Post-COVID Opportunities For Business
The latest COVID relief bill includes help specifically for restaurants and similar businesses. If you are an owner of a small business in the foodservice industry, you may be eligible to receive benefits through this fund. In this post, we will answer some of the biggest questions people have about the Restaurant Revitalization Fund (RRF).… Continue reading All About the Restaurant Revitalization Fund
If you’re a small business owner in California, you know what every small business owner knows– that you have to do taxes. Taxes certainly aren’t fun, but they don’t have to be so hard. It may seem daunting, especially if you’re a new small business, but preparation and filing are more simple than you might… Continue reading Your 2021 Small Business Tax Filing and Preparation Guide
With more and more people getting vaccinated, COVID is seemingly becoming a thing of the past. With COVID, things haven’t been “normal” in so long that it might be somewhat tricky getting back into normal. Here are some tips on how to re-open your business post-COVID. How To Re-Open Your Business Post-COVID There are a… Continue reading How To Re-Open Your Business Post-COVID
California is soon to start opening up the economy. Is your business ready? ASCEND is here to help you get prepared as California is starting to open up. At ASCEND, we offer small business advisory, tax services, accounting solutions to various other services, and everything in between. Our goal is to help your business thrive.… Continue reading California Opening Up: Get Your Business Ready
Congress — the House and Senate — passed the latest COVID relief bill. The package has assistance specifically for small businesses, with restaurants getting much-needed help. There is direct help to small businesses through additional funding for programs like the Paycheck Protection Program (PPP) and the Economic Injury Disaster Loans. Indirect relief through stimulus checks… Continue reading Coronavirus Update: The 2021 Stimulus Bill and Small Business