The COVID 19 pandemic is (hopefully) a once-in-a-century economic disruption of global dimensions that continues to challenge many small businesses today. One of the pandemic business survival buzzwords that found its way into the press, business seminars, and social media is “pivot.” Pivot is not a new concept, but it is usually associated with startups… Continue reading When NOT To Pivot Your Business
Tag: COVID-19
How To Re-Open Your Business Post-COVID
With more and more people getting vaccinated, COVID is seemingly becoming a thing of the past. With COVID, things haven’t been “normal” in so long that it might be somewhat tricky getting back into normal. Here are some tips on how to re-open your business post-COVID. How To Re-Open Your Business Post-COVID There are a… Continue reading How To Re-Open Your Business Post-COVID
California Opening Up: Get Your Business Ready
California is soon to start opening up the economy. Is your business ready? ASCEND is here to help you get prepared as California is starting to open up. At ASCEND, we offer small business advisory, tax services, accounting solutions to various other services, and everything in between. Our goal is to help your business thrive.… Continue reading California Opening Up: Get Your Business Ready
COVID and Small Business: What To Expect From Congress in 2021
We have a new Congress and a new President and his administration. What will that mean for your small business when it comes to help, assistance, and guidance from the government? Congress has held sessions with experts. The President is making this a priority in the face of this pandemic. In an address in January,… Continue reading COVID and Small Business: What To Expect From Congress in 2021
COVID-19 And Your Business Tax Returns (Tax Year 2020)
The global COVID-19 pandemic sent the entire world into an economic crisis. Some small businesses are feeling the effects of this more than others, but all US small businesses need to understand how the pandemic and resulting legislation might impact their 2021 business taxes for the 2020 tax year. How New COVID Laws May Affect… Continue reading COVID-19 And Your Business Tax Returns (Tax Year 2020)
5 Ways To Stay Connected With Your Customers During COVID-19
It’s 2021. Do you know where your customers are? They’re at home, socially distanced, trying to stay healthy and protect their families from the pandemic. They still need you, though. So find ways to stay connected with them during this COVID-19 crisis. Here are a few innovative ways you can do just that. Innovative Ways… Continue reading 5 Ways To Stay Connected With Your Customers During COVID-19
How To Create New Sources Of Revenue (COVID)
Finding new sources of revenue could mean survival for your business. If your business has taken a hit during this COVID pandemic economy, then new streams of revenue could be just the vaccine your business needs. Congress has lent some business relief and assistance — although more than 13% of businesses refused to take the… Continue reading How To Create New Sources Of Revenue (COVID)
The Second Wave of COVID-19 And Your Small Business
We’ve heard Dr. Fauci talk of “waves” of COVID-19 (Coronavirus) since the pandemic made its way to America. While our focus back then was flattening the curve, we still had this notion of another peak wave coming in winter, when the traditional flu normally rises up. Well, we’re now in the middle of that second… Continue reading The Second Wave of COVID-19 And Your Small Business
Time To Pivot Your Business During COVID’s New Normal
The pandemic’s effect on the economy leaves business owners adjusting to the “New Normal.” And that may require significant changes to how you run your business as well as a possible business pivot. What is a pivot? A pivot is a significant shift in a business’ strategy. That shift might include a change in your… Continue reading Time To Pivot Your Business During COVID’s New Normal
COVID-19 Impact on Small Business and What You Can Do About It
There’s a great deal of uncertainty for small business owners during this pandemic and the shaky economy. Many small businesses are pulling together hope and optimism. Others have shut their doors without much warning or notice. Here’s a rundown of some of the latest news and information for small business owners. There Is Optimism Out… Continue reading COVID-19 Impact on Small Business and What You Can Do About It